I would have gone $850 if the globe was lighted :-).
Bet a bunch more turn up quick. Gotta be at least 85% profit margin on that.
I think it is very eye-catching and a brilliant idea. But the wiring around the hose looks funky and I think I would sacrafice one of the glass panels in order to mount the nozzle properly.
I don't know if minature gas pumps are made, but if he didn't cut one up to make this, it would have been a very time consuming process to prototype just that nozzel.
Adding up other costs.......... painting, plating, pinstriping, glass, lock etc. he still probably sold this one for more than he expected.
His completed auctions show he has been selling his bubblegum machines and mixers with Coke colors and decals on them for about $250. I know I couldn't make enough money on these things to justify the time spent.