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SMC Discussion Areas > Soda Machines, Coolers & Dispensers > Post 60's Machines & Coolers (Moderators: johnieG, Jim) > 7up machine marquee custom or real?
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Author Topic: 7up machine marquee custom or real?  (Read 14758 times)
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Kaleid20
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« on: May 17, 2012, 07:05:10 pm »
Guys is this custom painted, or was this original to the machine in that era?

http://waco.craigslist.org/for/2978620733.html
« Last Edit: May 17, 2012, 07:35:38 pm by johnieG » Logged
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« Reply #1 on: May 17, 2012, 07:10:45 pm »
They were designed, like the ad says, by Peter Max in the late 60's...the signs alone are worth some cash, I was watching one on Ebay a couple of months ago and it ended up going for close to $300 (sign only!)

http://en.wikipedia.org/wiki/Peter_Max
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Kilroy
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« Reply #2 on: May 17, 2012, 07:24:35 pm »
It appears to be real. And yes, 7 Up hired Max to design ads.
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« Reply #3 on: May 17, 2012, 07:39:50 pm »
I seem to remember they (7Up)  also featured Peter Max's style in a few TV commercials, with a very Beatles "yellow submarine" cartoon look & feel...I also think maybe Nesbitts Orange did a few spot in the same genre. 
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cola62
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« Reply #4 on: May 18, 2012, 07:09:45 am »
They also made the Pam style thermometers in that style.
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Greg
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« Reply #5 on: May 18, 2012, 08:47:57 am »
I've been looking for one of those signs for a while.  I have one that is trashed and wanted to replace it; love the hippie style of it.
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briandr1
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« Reply #6 on: May 31, 2012, 03:54:59 pm »
I had some awesom Peter Max bed set when I was a kid. wish you could still buy them... Guess the 70's are long gone.
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flippa
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« Reply #7 on: May 31, 2012, 04:06:13 pm »
The 70's aren't gone man... it's a state of mind
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Kilroy
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« Reply #8 on: May 31, 2012, 04:26:26 pm »
Quote from: flippa on May 31, 2012, 04:06:13 pm
The 70's aren't gone man... it's a state of mind

Whoaaaa... heavy
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briandr1
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« Reply #9 on: May 31, 2012, 05:37:08 pm »
very true man.
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selectivend 64 sa
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