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Title: Early Coke light Up Sign Post by: davethebirdman on March 28, 2014, 03:28:29 am http://www.ebay.co.uk/itm/Fabulous-Antique-Coca-Cola-Neon-Lightbox-Sign-/121304983018?pt=LH_DefaultDomain_0&hash=item1c3e5725ea
What do you think guys.. real or repro. If real I would assume that this is a REAL collectors piece. Well out of my price range. Mrs B would have a hissing fit Dave Title: Re: Early Coke light Up Sign Post by: dr galaga on March 28, 2014, 04:24:20 am Interesting. Never seen one like that. It's probably real, as in my wife would be real pissed if I bought it too!
Title: Re: Early Coke light Up Sign Post by: SIGNGUY on March 28, 2014, 08:20:12 am This is a very interesting piece.. I have never seen it before and I don't think it's in any book, but dont' have one with me to look at now..
At first glance my thoughts would lean toward a fantasy piece as I don't understand why there is SOOO Much information on that one sign, it looks overdone,, and if you look at all the other advertising Coca Cola did, They are very simple, just a logo on a an opposing color, like white logo on red background.. Why would Coke have all this info on a sign that was suppose to hang on a side of a buiding, assuming a grocery store,or pub to attract people into the establishment to enjoy cold COKE.? know what I mean? The other part of it is it must be glass.. how did it survive hanging on a side of a building for as long as it took for that metal ring/mount to rust that bad? just odd things. but again looking at it , it does look aged properly and seems to fit that frame nicely, so would think it would be hard to manufacture a reverse side glass bubble lense just for a one off sign... so maybe it is just one of these super rare , early pieces, or maybe it was only manufactured for overseas? .. Really hard to tell,, would be a neat piece to own for sure but not for 12k. will be interested to what others think? Title: Re: Early Coke light Up Sign Post by: johnieG on March 28, 2014, 10:25:26 am All those pictures, and not one of the reverse side! :laugh:
Title: Re: Early Coke light Up Sign Post by: MoonDawg on March 28, 2014, 10:48:29 am Yes both sides are shown. But one side shows the mounting bracket at 9 O'clock and the other side mounts at 2 O'clock. (?)
It is obvious that ring has never been removed or even opened to change the bulb, so the glass must be original. I'm thinking maybe it was specially made to hang in the Coca Cola headquarters somewhere? This is a question that should be directed towards Allan Petretti, he will know what it is. I like it! Title: Re: Early Coke light Up Sign Post by: tkaz on March 28, 2014, 11:37:54 am The design looks like the old Coca-cola keg tops, definitely an interesting item
Title: Re: Early Coke light Up Sign Post by: BONOVOX on March 28, 2014, 11:50:37 am I love the fact that of the few cities listed, my hometown is there (Toronto). Born in T.O. but moved to the burbs for some space lol
It would be interesting to see if this is legit or not. Would the fact that the steel ring is SO rusted out, would none of that rust bleed into the glass leaving a stain of some kind? And after ALL these years, it was just now taken down? NO ONE ever offered $$$ to the establishment to buy it from him? I dunno.... I want to believe.... just hard to do so. AND why only those cities listed? At the time Coke was made, it streached to MANY more cites than those few, even the bottling plants. :happydrinkers: Title: Re: Early Coke light Up Sign Post by: BONOVOX on March 28, 2014, 11:51:50 am Tkaz.... good eye with that! It looks VERY close to that.... so one wonders if this was taken from a keg design? Hmmmm
Hope someone here knows. Title: Re: Early Coke light Up Sign Post by: MaineT on March 29, 2014, 09:15:31 pm "It is a double sided convex light-box sign made of perspex"
Perspex is plastic or Plexiglas. It also looks printed with dots, which would be very difficult to do on a curved surface given the technology way back in the day doing it like a lithograph. If it were real and curved, I would expect hand painted. I'm guessing 1960's to 1970's at best. But it could be 1895 for all I know. :Oo: Title: Re: Early Coke light Up Sign Post by: sc1101 on March 29, 2014, 09:49:53 pm If it really is plexiglass I would agree there should be some staining from the years of rusted steel. I also think it would be so dry and crispy after all that time outside it would be cracked or broken. Not sure I'm believing this one. I want to believe because it is a great looking sign but I'm thinking repro. Why would this sign also read "We guarantee these contents of this package"?
Title: Re: Early Coke light Up Sign Post by: MaineT on March 29, 2014, 10:01:01 pm According to Petretti's book, the "trade-mark registered" in the tail was from 1903-1931.......
Title: Re: Early Coke light Up Sign Post by: cohammer on March 29, 2014, 10:54:59 pm I don't think they were worried about making a light up sign from a keg label in 1906
Title: Re: Early Coke light Up Sign Post by: davethebirdman on March 30, 2014, 03:14:46 am A quick Wiki Search shows that Perspex didn't come to the general market until 1934 so it would put the trademark out of date. This would indeed appear to be a reproduction. I hope any potential buyers do the same sort of homework you guys have done here otherwise he's going to be out a lot of money. Dave |